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Channel: Consumer Engagement – Retail – Payments Leader
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Pros and Cons to Loyalty Programs: How Deep or Shallow is Yours?

Which side of the scale are you on when it comes to arguing for or against Loyalty Programs? Do you see benefits and value, or do you find them a waste of both time and resources? When it comes down...

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Bluetooth Low Energy Technology – Is this the Future of Payments and Mobile...

Smartphone apps have long used location data to try to improve the mobile experience; however, there have always been limitations to what they can do. It’s no reach to suggest that modern...

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The Rise of Alternative Payment Types: Private Label ACH Cards

Today’s retailers are under immense pressure to increase profits, while reducing costs at the same time. This scenario isn’t isolated to retailers, but the increased competitive pressures retailers...

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Pointopia – A New Way to Redeem Rewards Points

When it comes to cashing in on payment card rewards, most consumers are missing out. While six in 10 cards offer some type of reward component, consumers only redeem about two-thirds of all earned...

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Ways CRM Can Enhance Loyalty Programs

In a growing world of payment options, how does any business batten down the hatches and ensure customer loyalty? Customer Relationship Management (CRM) systems, in combination with existing loyalty...

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Can Coalition Reward Programs Curb Consumer Apathy?

Countless retailers use reward programs to cultivate loyalty and generate repeat business.  Unfortunately, consumers and retailers alike have become fatigued by the overwhelming ubiquity of...

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So… You Want To Acquire New Customers and Maintain Loyalty?

The retail industry is undergoing a dramatic shift in how payments for goods and services are rendered. Consumers want a streamlined process that saves time and effort yet earns rewards. Retailers...

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Customer-Centric: Strategy to Sustain the Future

Why Your Survival Rests on Customer-Centric Strategies How do consumers feel when they shop with you? Are you just another generic provider of goods and services, or do you create a complete shopping...

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Taking Card Acceptance Mobile

Mobile has made shopping faster, easier and more convenient for consumers. Now, it’s offering to do the same for merchants. New, low-cost devices attach to mobile devices to provide merchants...

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Revolutionizing Retail with Wearables

New wearable technology represents the POS frontline What do you think? Will the increase in popularity for mobile payments help drive adoption of wearables by shoppers? You’re probably accustomed to...

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Growing Loyalty Through Co-branded and Affinity Credit Cards

The interest in co-branding and affinity branding of credit cards is more than just back on the agenda, it is fast becoming a central pillar of loyalty, acquisition, revenue diversity and cross-sell...

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Optimize Your Return on Customer Loyalty

  Four out of five consumers state that they are more likely to do business with brands that offer loyalty programs. But poor communications leave many programs falling short, according to a study of...

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How Loyalty Programs Could Revolutionize Commerce in India (Part II) – by...

Happy New Year and welcome to the continuation of our discussion on India and the potential influence loyalty can have on consumers migrating toward digital commerce. If you haven’t read Part 1 yet,...

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